From the category archives:

Kernels from the Mill

The Happy Marriage of Public Relations and Advertising

March 17, 2009

A lot has been made out of establishing the differences between public relations and advertising, but where do the two meet? For starters, if they aren’t meeting for you at all, you’re not making the most out of the potential… Read More

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The Value of a Peppershock Education

March 11, 2009

In times of economic distress, the survival of small businesses often depends on the communities they do business and form partnerships within. Part of being a community partner means an active participation in the success of the academic pursuits going… Read More

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Communicating Now: It’s Time to Bring It All Together

February 19, 2009

It can’t be said often enough of the impact that an effective advertising campaign has on creating and prolonging the life of your organization. In order to stay competitive in this economy, your business requires bleeding-edge ideas, innovations, and the… Read More

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