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News from March 2008

By March 1, 2008December 20th, 2017archive

March into Peppershock!

Enjoy our March 2008 Newsletter! As spring is closing in, we at Peppershock welcome the changes in the season. Plants are springing up out of the ground and so are our ideas to help your business grow!

This month we feature several events worth attending! We also highlight excerpts from an article that Peppershock CEO Rhea Allen wrote for IQ Idaho about how leaders under forty are doing things differently. Finally, we have added an Accomplishments and Props section; where we spotlight some local successes and activities that Peppershock has participated in! Finally, don’t forget to check out Drew’s nugget of the month.


2008 Pix Theatre Gala

save the date

The Pix Theatre Foundation is hosting its 2nd annual gala April 19th. The event features a special evening with invigorating entertainment, cuisine and unique auction items. This year’s theme will be “Date Night: How it all Began.”

Special guests include, Dawn Wells who played Mary Anne on the classic hit show Gilligan’s Island. Larry Gebert, from KTVB Channel 7, will be hosting the evening’s events.

Individual tickets to the gala are $100 and can be purchased by calling (208) 467-SHOW (7469). Sponsorships are also available. Contact Executive Director Lila Fladwood at, or call the number above for more information.

chef and gourmet

When: Friday, April 18, 2008
Boise Centre on the Grove
6:00 Social Hour and Silent Auction
7:30 Dinner and Dessert
Live Auction to Follow

Travel to Italy for an Evening with the Boise Philharmonic!

Dress: Black Tie Optional

Cost: $150 singles

Ada County’s State of the County Address

ada county

Peppershock is proud to produce the print collateral, year in review video & messages from the Ada County Commissioners!

When:March 12, 2009

Time: 7:30 a.m. – 9:00 a.m.
Location: DoubleTree Riverside
2900 Chinden Blvd.
Boise, ID 83714

For more information:

call 208.472.5236.

Boise Young Professionals Logo

Boise Young Professionals Logo

For the Love of Politics!

March 18 – For the Love of Politics Six young, politically involved panelists will discuss how they got into politics and how young professionals can get involved. The focus is on involvement in politics, rather than debating specific political issues.

Date: Tuesday, March 18th
Time: 5:30 p.m. social
6:00 – 7:00 panel
7:00 – social and informal Q&A
Location: Linen Building in the Linen District, No-Host Bar by Modern Bar
Cost: Free to BYP Members / $10 for Non Members
Late Registration: On March 14th cost goes up to $5 for BYP Members / $15 for Non Members

and Props:


New logo and brochure designed by our very own Angie Scobby! 

BOI Logo

Congrats to the Boise Airport for breaking ground on the new traffic control tower. The new tower will allow the longer airstrip to be fully utilized, creating larger aircraft capabilities… this could potentially mean a lot for our Airport!


Peppershock Crew had a grand time at Nampa Bowl raising money for Big Brother Big Sisters (BBBS)! “Not only is Bowl for Kids’ Sake BBBS most important fundraiser, it’s also a lot of fun! It’s not “about” bowling — it’s about doing something fun that help kids…in your “spare” time.” And we’re all about that!

:: Marketing Gem of the Month ::

Excerpts from the article featured in IQ Idaho

Jason Crawforth, former owner of TreeTop Technology and current Chief Strategy Officer for MobileDataForce, said it best when he called us the Transition Generation. We are adapting to changes quicker than any other generation before us. In a sense, technology has eaten tradition for breakfast.

And the formalities we follow are changing too. Travis Palmer, a financial services representative with Washington Trust Bank, thinks we have become more efficient by just cutting to the chase. ”We are more straight forward, now we don’t say ‘Mr. so and so,’ we call them by their first name,” Travis said. “Now, with our generation, what you see is what you get.”

Ryan DeLuca is a prime example. His company,, is a flat, less hierarchical organization by nature. Generally speaking, most of his employees are younger than  40. Being a flat organization, cultivates the need for immediate feedback and constant communication. “Sometimes the best ideas come from those on the front lines, they know what’s going on,” Ryan said.

Drew Allen

As co-owner and Chief Operations Officer, Drew has many duties. Drew shoots, edits and makes magic with motion graphics while creating campaign deliverables using his master-class working knowledge of software, equipment, social media and service-oriented personality. As COO, he orchestrates our team and assures our high quality standards. Read more about Drew.