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President’s Letter July 2015

By July 9, 2015December 22nd, 2017blog

Peppershock Media's Idaho Wine Premiere at Bodovino“Grace under pressure”

–Ernest Hemingway

The quote rings so true this summer. If you’d ask me to describe Peppershock’s summer so far in one word I’d say, hustle. With 3 premieres in June and video projects getting wrapped up we’ve stayed busy and we wouldn’t have it any other way. After all, a river never carved a canyon by staying still right!

On behalf of the Peppershock team, we would like to say thank you to everyone that came out to support and enjoy the movie at the Boise, Nampa, and Moscow premieres. If you attended you might remember that part in the movie were the Williamson’s are sitting around the table and discussing that the best part of making wine is the joy in Peppershock Media's Idaho Wine Premiere at Bodovino-Wine tastingsomeone’s eye when they take the first sip of wine. Much the same for us, seeing you smile and enjoy the movie can be the most rewarding part. It also doesn’t hurt when you support and share the experience with friends and family, the movie is available in DVD, Blu-ray, and Digital Download for anyone wanting to see the story of Idaho wine.

If you didn’t get a chance to see Idaho Wine, From Bud to Taste Bud on the big screen don’t worry you still can. We are currently in works of planning a Glenns Ferry premiere in August at Crossings Winery (formally Carmella Vineyard)  and possibly a showing in Coeur d’Alene during the fall season. Stay tuned for more details and ticket availability.

Our video guys have had their hands full, mostly from loading and unloading our grip truck. From shooting outdoor activities in McCall to Peppershock Media's Idaho Wine Premiere at Bodovino–Minglinglearning about prehistoric sharks being studied in Idaho, it’s been a blast to work with NASCAR and Discovery Channel Canada (look for some awesome interviews during Shark Week, in Canada of course).

And it hasn’t just been production shoots for big companies; we’ve gotten the chance to produce some awesome video for our clients here at home. Just ask the guys over at A1 Plumbing and Perfect Air Heating & Cooling, they really enjoy the “Quality” spot we did for them and are so excited to continue producing commercials. Check out the video here. We also were recommended by the Idaho Department of Tourism to shoot and edit for the Cascade Chamber for a TV spot that will run on CBS Sports during the Payette River Games that will help promote our beautiful state.

Another great part of summertime is the outdoor networking events going on. Here are a few happening around the Treasure Valley. For example this Thursday is Buy Idaho’s All-Star Networking event at the Hawks Stadium! Hopefully we’ll see you there. Next week is the Snake River Stampede Rodeo Parade Pancake Breakfast, that’s a mouth full of a name and for just $5 it could also be a mouthful of delicious pancakes! Event details here. Also coming up this month is the Rotary Club of Nampa’s 26th Annual Rotary Golf for Hope is July 22nd, this long-standing tournament was established to help raise funds for the Hope House. To register go here:

Ever wanted to start an email marketing campaign but not sure where to begin? Check out this article for a few tips on getting started and developing a campaign for your business. Have other ideas for your business but can’t seem to figure out where to start? Give us a call, maybe we can help you find exactly what you’re looking for.

We always appreciate your kind words to others and welcome your recommendations for businesses that could use our services.  We can act as an extension of a marketing department, or be the marketing department for small businesses, or just produce a creative project as needed.


Many thanks,




Since Peppershock’s inception, in 2003, Rhea Allen has managed and expanded Peppershock and has gained local notoriety in her persistent passion for causes. She is involved with the communities of Idaho and surrounding areas and has a vast working knowledge of how to generate awareness for a number of brands and causes. She is extremely diligent in obtaining effective media campaign results by planning and crafting relevant and compelling messaging for the target audience. Rhea oversees the development of all Peppershock projects, from project conception through distribution and follow-up. Read more about Rhea Allen.

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