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President’s Letter | March 2018

By March 5, 2018August 15th, 2019blog

Happy March Peppershock Peeps!

February was a roller coaster of ups and downs. Even though I wasn’t competing in the PyeongChang Winter Olympics this year, I did create my own competitive event called “Stair Tumbling.” The idea is to land on two feet and unfortunately, I didn’t make it on the podium and sprained my ankle instead. Once my ankle is healed, I will make another attempt at the gold medal and conquer!

Something I look forward to every week is working out at the Rec Center. Implementing exercising more at the Rec Center has been apart of my 2017 weekly routine.

I shared some more memories with my kids (#AllenBros). This month, we went to see Black Panther. It may not have been my first choice, but it was still good and I’m grateful to spend time with them. Kaden also won an Outstanding Artist Award at school!

Stair Tumbling

Black Panther

Nampa Rec Center

Wearing Red at Funch

The crew gathered together on February 2nd for Funch at Messenger Pizza. We wore red in support of Heart Disease Awareness! Did you know that Heart Disease is the number one killer of women? We also wanted to show our support to the Jayden DeLuca Foundation. We were joined by two high school job shadows, Tommy and Jessica. What’s better than taking a picture with the Peppershock Crew in the heart of Downtown Nampa?

Peppershock Crew

Peppershock Crew

Investor’s Choice

While I was in Utah, I got to see a lot of great companies pitching and presenting at the Investor’s Choice Conference. I’m happy to get to mentor some of these companies and I’m always excited to see some get funded along their entrepreneurial journey. This conference was inspiring and I love working with fortune none to fortune 100 companies!

Investor's Choice

An Unexpected Feeling of Love and Heartache

I flew back to Idaho from Utah on February 10th. Unexpectedly, I got to experience two feelings at once: love and heartache. Sometimes my faith in humanity is restored. People stood on the plane to salute a fallen soldier. Even though my flight was delayed, I didn’t hear anyone complain. I don’t know the details behind this loss, but I sincerely want to thank those who serve our country. I also wanted to say thanks to Delta Airlines for going the extra mile to ensure the safe delivery of this soldier.

Fallen Soldier

Jayden DeLuca Foundation Masquerade Ball

They say that February is the month of love and I definitely felt the love at the Jayden DeLuca Foundation Masquerade Ball. We are so glad to be apart of these organizations that bring awareness to the community. The Jayden DeLuca Foundation is an organization dedicated to helping children and families who are fighting cardiac disease. It also offers support and encouragement to those affected by Pediatric Heart Conditions.

Check out this video we had the privilege of producing:

Jayden DeLuca Foundation

Jayden DeLuca Foundation

Rollerdrome and PreFunk with the Peppershockers

The crew went to the Nampa Roller Drome in celebration of Natalie’s birthday and Sierra’s Workversary! Even though I wasn’t able to skate due to my ankle, I still had fun watching everyone skate. We requested many songs, including “I Will Survive” by Gloria Gainer. There were lots of dancing in skates and loud singing around the rink. Afterwards, we hit up PreFunk for some drinks and good conversations.

Roller Skating

59th Annual Winter Clinics in McCall, Idaho

I had the amazing opportunity of being the keynote speaker for the Ada County Medical Society 59th Annual Winter Clinics in McCall. The theme was “Idaho in Pictures,” complete with a red carpet and a 24-hour film contest. I would like to take this moment to thank Drew for driving through the “Snowpocalypse.” He also ran the A/V for the event. We brought the kids and had a weekend full of family fun!

Shore Lodge

Rhea Speaker

Shore Lodge

Fundraising Method Podcast

I got to record a podcast with The Fundraising Method. In this podcast, we discussed all things marketing! Listen as I give you helpful hints and tools to successfully market your event.

Fundraising Method

Marketing Expedition Podcast with Megan Bryant

February was a month full of Podcasts! I have been teaming up a lot with Megan Bryant lately, including a Workshop next month. In this podcast, we talk about improv, how to create an innovative culture and building your brand. Stay tuned because this Podcast is going to be a good one!

Marketing Expedition Podcast

Marketing Expedition Podcast

March Webinar

Everyone can work, but how can you collectively win and achieve more? How can you keep your team innovative, motivated and inspired to create even more? Every team is defined by the individuals who bring something unique to the table. You’ll walk away with the tools you need to rejuvenate your company culture.

March 8, 2018


Sign up today!


April Workshop

Peppershock is hosting a Culture & Brand Camp! We have selected and partnered with an awesome group of leaders to inspire you and your team, enhance your culture, and give you the tools to navigate your way into building an exceptional brand and bottom line. These leaders include Megan Bryant of Zip Zap Zop, Dan Harrington of MaxGiving/NLP Secure, Sheli G of Women Ignite International, Chris Taylor of Fisher’s Technology, and myself. There’s no doubt that you want your organization to be distinctive, compelling and exceptional. Don’t we all? The truth is you can’t be if you don’t have the right tools to create this type of culture! By having a happy, healthy culture, you can create a positive brand experience for your customers or patrons that will make them come back for more!

April 26, 2018

Workshop: 2:30–5PM

Happy Hour: 5–6PM

Who should attend? All humans that lead a team!

For more information and to register, go to


April Webinar

How do you begin the construction of a building? With the help of an architect, you can work together to discover all of the uses and requirements. The same process is used when building your brand. Every brand begins with a blueprint that creates a foundation for your business. In this webinar, you’ll walk away with the strategies to identify your marketing needs and build your brand.

April 12, 2018


Register here:

“I am always doing that which I cannot do, in order that I may learn how to do it.” —Pablo Picasso

-Rhea Allen



Since Peppershock’s inception, in 2003, Rhea Allen has managed and expanded Peppershock and has gained local notoriety in her persistent passion for causes. She is involved with the communities of Idaho and surrounding areas and has a vast working knowledge of how to generate awareness for a number of brands and causes. She is extremely diligent in obtaining effective media campaign results by planning and crafting relevant and compelling messaging for the target audience. Rhea oversees the development of all Peppershock projects, from project conception through distribution and follow-up. Read more about Rhea Allen.

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