Why You Need Video In Your Marketing Plan with Drew and Brian | Marketing Expedition Podcast – Episode 58

Podcast-Episode-58 Cover_Cover

Videos are more popular than ever, and in a time where almost everyone has the ability to take one and upload it online, this trend is only going to continue to skyrocket! Literally, every business or organization will need some video production done at some point, either to educate, inform, entertain, or advertise to their target audience. In this week’s episode, Drew Allen and Brian Staudinger, the video team at Peppershock Media, go over everything you need to create a professional-looking video that will be sure to grab the attention of your audience.
www.peppershock.com/

Podcast notes:

  • 00:47 – 00:57 Welcome to The Marketing Expedition Podcast
  • 00:57 – 01:52 This week’s guests, Drew Allen and Brian Staudinger
  • 01:52 – 02:23 About Drew
  • 02:23 – 03:09 About Brian
  • 03:09 – 05:44 Starting a video project
  • 05:44 – 08:03 Being on camera
  • 08:03 – 08:47 Green Screens
  • 08:47 – 10:57 Pre-production, Production, Post-production
  • 10:57 – 12:33 Outdoor video shoots and Golden Hour
  • 12:33 – 15:36 5 Videos every company needs
  • 15:36 – 18:07 Commercials
  • 18:07 – 20:37 Company Jingles
  • 20:37 – 22:03 Graphic Videos
  • 22:03 – 25:11 Technical videos and Trade show videos
  • 25:11 – 26:29 Video Production during COVID
  • 26:29 – 29:42 The Peppershock Studio www.peppershock.com/about/studio/
  • 29:42 – 30:28 Innovative video production ideas
  • 30:28 – 31:19 Producing videos for Albertsons
  • 31:19 – 32:27 Going viral
  • 32:27 – 36:41 Knowing your audience
  • 36:41 – 37:49 Video is here to stay
  • 37:49 – 38:21 Tips for producing your own video
  • 38:21 – 40:19 How to interview someone
  • 40:19 – 45:15 Hiring a production company
  • 45:15 – 46:05 For more check out themarketingexpedition.com/podcasts/
  • 46:05 – 46:53 Thanks to Brian and Drew and check out www.peppershock.com/book-drew so you can have the next viral video!
  • 46:53 – 47:00 For more podcasts be sure to check out themarketingexpedition.com/podcasts/

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Etta Huwe

About Etta Huwe

Etta is a graphic designer, who enjoys developing out of the box concepts and ideas for each project. Her favorite part about designing is her process, where she listens to loud music, creates ideas, and cranks out quirky designs. Read more about Etta. She’s an extroverted gal, who’s quite the goof. Her favorite hobby is spending time with friends and exploring new coffee shops. Her love for coffee is almost as strong as her love for design.

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