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President’s Letter December 2020

By December 2, 2020December 10th, 2020blog, Uncategorized

2,020 ways to spread joy

A message from Rhea Allen

Life has a pretty powerful way of distracting us, surprising us, and keeping us humble (if we are willing). And those things that you THOUGHT you were going to be worried about at the beginning of this year? Well, I don’t need to tell you the rest; you already know how that worked out! 

Everyone is talking a lot about gratitude and being thankful this year, and they’re all correct. This year has blessed us with SO many things, beyond character-building “unprecedented” stuff! 

I could go on all day about how blessed I have been to get to see more of the little men in my house (guess who has their license!) and becoming the great people they are going to be, how grateful I am to have had Drew, my family and friends by my side (sometimes figuratively, social distancing yo!) but I’d like to talk about the opportunities and blessings outside the walls of my home and business.

COVID-19 has been acting kind of like a tornado; razing one house here, one house there, maybe a whole street there, and then skipping over others, leaving them unscathed. For some industries, it actually blessed them with rain and invited them to flourish, while decimating others. It’s been terrible, and terribly unpredictable. 

So if you are like me and my family, and the tornado only threw some of your patio furniture around and left you with some hail damage, won’t you join me and be part of 2,020 ways to spread joy this year? 

So many families have been impacted by this terrible situation, and businesses have too! That’s why I am asking everyone to see where you can help, see how you can be the blessing in someone’s life, and give generously (when and in what way you can!) to our local community and non-profits who have been hit so hard this year. 

If you need a little help finding the right fit for your talents, treasure, or time, please reach out and I’d be happy to talk to you about some of the organizations and businesses that I am passionate about this year. 

Have a safe, healthy, and happy holiday season, from the Allens, and everyone at Peppershock Media

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December 10, 2020

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Watch Rhea Allen’s Zoom Webinar replay for the every 2nd Thursday Marketing Expedition Webinar! Be sure to register for The Marketing Expedition Community, grab your lunch and laptop, and watch every 2nd Thursday for relevant marketing tips, tactics, trends, and technologies to help YOU build your brand and bottom line! New topics each month! 

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Diana Fryc is a marketing industry executive with 20 years advising brands from Fortune 500 to start-ups on how to address their toughest growth challenges. As a partner and CMO of a creative branding firm, Retail Voodoo, Diana uses her expertise in brand development, innovation, consumer markets, marketing, and packaging systems to help clients generate meaningful and sustainable growth. Tireless and determined, Diana is obsessed with the world of food, beverage, and wellness brands and has been building long-standing client relationships because people trust her to put the right combination of people and business assets together to move mountains. She founded and hosts The Gooder Podcast where she interviews the powerhouse women leading on every level in food, beverage, and wellness. Diana lives and works in Seattle, and in her spare time enjoys running, reading, cooking, and spending time with her family.

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Since Peppershock’s inception, in 2003, Rhea Allen has managed and expanded Peppershock and has gained local notoriety in her persistent passion for causes. She is involved with the communities of Idaho and surrounding areas and has a vast working knowledge of how to generate awareness for a number of brands and causes. She is extremely diligent in obtaining effective media campaign results by planning and crafting relevant and compelling messaging for the target audience. Rhea oversees the development of all Peppershock projects, from project conception through distribution and follow-up. Read more about Rhea Allen.

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