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President’s Letter August 2021

By August 4, 2021August 12th, 2021blog

Our Idaho Summer has been POWerful!

A message from Rhea Allen

Every year we get together as staff, as family, as friends, and as colleagues to laugh, learn, share, plan and get ready to grow for the coming year. We call this event our annual PowWow, and I am glad to say that despite lightning, hail, floods, famines, and pandemics (okay just the hail, lightning, and pandemic parts are true) we have never missed a PowWow! 

Company culture is very important to us, and to avoid just saying it without doing it, we really do it! We bring our notebooks, our sticky notes, our white boards, our kids, our significant others, and our appetite for both food and fun. Why? So we can really roll up our sleeves, get some work done, but most importantly have a lot of fun! 

I encourage you to check out this short clip.

This will give you a much better idea of how company culture can look, feel and grow with your company, and why it’s such an important part of who we are as a company, a family, and as friends!

We have promises to keep to our clients, and the better we live, the better we communicate, the better we work together, the better we create, the better boost to your brand and bottom line! 

PowWow is always one of the highlights of my summer, but there’s just so much good happening, and as always I’d like you to be a part of it! 

Changes that we may not all be excited about are likely to start coming in the next few weeks as kids go back to school and some unwelcome variants take hold. But we’ve got this because we’ve DONE this! We aren’t flat-footed this time, we are agile and quick, ready to adapt, pivot, and respond to whatever comes our way, and we’re ready to help you get prepared too! Look for the opportunity in whatever problems may be coming, and then let us help you tell your story to the world! 

Are you ready to perfect your curbside game? Want to take your products online with more finesse than ever before? Does your recruiting strategy need some firepower? Need your socials to really start working for you? We’ve got a thumb on the pulse of business when touching becomes touche! 

I’d love to talk about what you have planned, and our crew is inspired, only slightly sunburned, and ready to take on your next project.

What’s the next season going to bring? We don’t know, but we know that we are loving our life, our work, and each other now, and we are looking FORWARD.

Upcoming Events

The Marketing Expedition
2nd Thursday Webinars

August 12th, 2021, 12:00 PM MST

Monthly topic: Clubhouse 101
During this month’s webinar, Rhea will be explaining how you can use Clubhouse to build your brand. If you are looking to get more familiar with this new app, then this webinar is perfect for you!

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The Marketing Expedition Virtual Meetup

August 20th, at 10:00 AM MST

Looking to grow your network from the comfort of your home? Well, join us on August 20th at 10 AM MST as we partner and collaborate with thought leaders, entrepreneurs, and community members with the intention of disrupting, connecting, and inspiring others. So be sure to join us for THE Marketing Expedition Virtual Meetup! 

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Client of the Month:

Wildland Fire Lessons Learned

About Wildland/Mission: Wildland’s mission is to promote learning in the wildland fire service by providing useful and relevant products and services that help to reveal the complexity and risk in the wildland fire environment.
What Peppershock does for Wildland: Peppershock has been lucky enough to help the Wildland Fire Lessons Learned Center produce its podcast. The Wildland Fire Lessons Learned podcast is not only a great listen but is also informative and beneficial in providing useful and relevant products and services that help to reveal the complexity and risk in the wildland fire environment.
View Wildland Podcast

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If your marketing plan was working, how would you know? 

And if it’s NOT, how would you fix it? 

If you’re asking those questions, it’s probably time for a Marketing Audit from Peppershock.  We’ll work with you and your team to review current marketing efforts, what’s been working, what hasn’t and how we recommend you move forward to better reach your goals. 

 This initial phase in marketing planning is simply the key to success, so sign up today:

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Our Marketing Audit customers love learning how they can shift efforts to increase ROI.  They love finding new ways to reach their customers in meaningful ways.  Most importantly, by having a fresh set of eyes review their marketing efforts, our audit customers gain a new perspective on their business and are able to improve efficiencies.

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Did you know that you can rent our studio for video production, photography, or podcast recording?

Located right next to Boise, there’s no reason to settle for less than what your project deserves when everything you need is a click away. Set up your studio time today. This studio space is great for photography and video production in Idaho and is just minutes away from Boise.
Whether you need simple interviews shot on the white cyc wall, a green screen production or you want an entirely different set built, Peppershock can accommodate.
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Since Peppershock’s inception, in 2003, Rhea Allen has managed and expanded Peppershock and has gained local notoriety in her persistent passion for causes. She is involved with the communities of Idaho and surrounding areas and has a vast working knowledge of how to generate awareness for a number of brands and causes. She is extremely diligent in obtaining effective media campaign results by planning and crafting relevant and compelling messaging for the target audience. Rhea oversees the development of all Peppershock projects, from project conception through distribution and follow-up. Read more about Rhea Allen.

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