Nora Sudduth is a leading program design and marketing strategist and co-founder of Hello Audio. She works with business owners, companies, and corporations to design and sell their unique flagship programs using the Flagship Formula™. Nora has helped businesses sell over $500M of products & services online. She’s also designed several courses, coaching, and certification programs that have generated millions more.
Nora has over 20 years of experience working with startups to Fortune 500 companies and everything in between. From market positioning and messaging, to offers and sales strategies, she’s consulted on thousands of marketing campaigns to help businesses have authentic, compelling conversations with their clients.
- 00:00 – 00:54 Nora’s Bio
- 00:55 – 09:04 Marketing Essentials Moment: Finding your Target Audience
- 09:05 – 09:36 Use Rhea’s Promo code: MONTH1
- 09:37 – 10:05 Welcome to Peppershock Media’s Marketing Expedition Podcast
- 10:06 – 11:23 Welcome to the show, Nora!
- 11:24 – 12:57 Architecting your Marketing Strategy
- 12:58 – 15:58 “Customers are going to need more reassurance in the buying process.” -Nora Sudduth
- 15:59 – 18:16 Defining your customer’s potential problems
- 18:17 – 23:45 Adopting to Market evolution
- 23:46 – 26:54 Increasing the Value of an Offer
- 26:55 – 32:13 What is a Private Podcast?
- 32:14 – 33:20 Monetizing your Private Podcast
- 33:21 – 34:21 Hello Audio is THE best format for creating a connection between you and your audience!
- 34:22 – 38:51 Building a community through Success story Podcast
- 38:52 – 46:03 The resources that shaped Nora’s Marketing career
- 46:04 – 58:54 Top 10 ways How to effectively use Private Podcast
- 58:55 – 59:42 Reach out to Nora
- 59:43 – 1:00:46 Thank you so much, Nora! Enjoy your Marketing journey!
- 1:00:47 – 1:01:33 Join The Marketing Expedition Community today!
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