Southern Utah University partnered with Peppershock Media to create awareness for their scholarship program entitled “The Finish Line Scholarship” which is designed to help potential students return to school and get their general bachelor’s degree without a large financial burden. Peppershock produced video content tailored to resonate with the busy working professionals, addressing key pain points like limited time and money.
Southern Utah University needed a video that stood out among the sea of university campus tour videos found online. The first campaign video, a hybrid narrative, does just that by telling a story and using the latest in technology to showcase the campus and its lifestyle.
Interview with Matt Hamlin
Southern Utah University has a proud tradition of alumni success. To highlight this, in the second and third campaign videos Peppershock focused on showcasing the various paths an SUU degree can bring. Our team flew down to St. George, Utah to interview and film Matt Hamlin, an SUU alum and President of Tonaquint Networks.
By letting Matt tell his story in his own words and focusing visually on his day-to-day operations at Tonaquint Networks, we demonstrate how an education at SUU can start your life and launch your career. A cinematic look was achieved by shooting in 4k resolution with our Sony FS5, and through tracking shots with a DJI Ronin and a slider dolly.